8 hidden app development costs to avoid

Hidden development costs can be pricey if ignored

With any new trend in mobile app development, there is always someone who jumps on the board immediately. We are seeing more and more companies getting into mobile app development. Many businesses get into mobile app development with limited understanding of the process and true cost of developing an app. My advice is to wait to make sure that the trend will take off.

Companies that jump into mobile app development for the first time make a big mistake, when it comes to understanding the cost of developing a mobile app. Many app development companies believe that that development cost starts and ends with the developer. However, there are a number of factors that plays an important role in app development cost.

In this post, I am going to highlight hidden costs that should be anticipated before starting your mobile app development project. After reading this post, you will be able to answer questions like –

· What unexpected costs should you plan for?

· What expenses might surprise you during the process of app development?

· How to face unexpected expenditure?

If your company is getting into mobile app development for the first time, go through the 8 hidden app development costs and avoid them.

1. Multi-platform development cost

To overcome this problem, app developers should focus on developing hybrid apps that work on different platforms with just a few tweaks and modifications.

2. Installation and maintenance expenses

There are several issues to look into such as –adding improved features, security updates, Android/iOS updates, user support links and many more. Such times, regular maintenance can be expensive and adds to the budget of your mobile app development.

3. Marketing and advertising

If you want to begin with a marketing strategy, you should be ready to spend at least $5,000 — $10,000. Building and advertising a mobile app can drain your finances. Before jumping into mobile app development, you should consider the advertising and marketing costs.

4. Spending more on first release

As it is just a beginning, you should not spend much on the first version itself. You have to make necessary changes based on the feedback and bug report from the users. You should have enough funds for the next release.

Make sure to take care of hidden app development costs

5. Poor app design

In such cases, the app store removes the app and the app development company faces huge financial loss. As the app is poorly designed, they have to spend again to make a new mobile app which will eventually increase the cost.

6. Outdated technology

When you look at the lifespan of an app, you should focus on prioritizing development speed. Choose a technology that is perfect for your app. In most of the cases, creating an all-in-one mobile app using frameworks like Knedo UI, Ionic or Mobile Angular UI etc can be more than enough. These technologies are perfect for mobile apps with limited functionality.

7. Testing and troubleshooting

You will anticipate the issues better when they arise. Testing is definitely something that is worth spending. It will help you avoid problems in future. By testing your app on a regular basis, you can save unnecessary expenditure in the long run.

8. Diversions in project plan

Not having a well- defined purpose for developing the app is the biggest mistake developers make. Check the objective of your mobile app and run concurrent tests throughout the development process to avoid any diversions in the project plan.


You are an important part of the team and the cost of mobile app development will depend on your final decision. Take an active part in project and budget discussion with your developer to avoid the above hidden costs.

Want to know more about mobile app development? Reach us at info@promaticsindia.com or send in a Request for Quote. We are always there to give a new life to your app idea.

I live, breathe and dream mobile apps. My interest lies in pursuing and getting to know the best app development technologies, processes and platforms.