Building your app in-House or Outsourcing it to a Mobile App Development Company What’s better?

Outsource vs In-House is a serious debate

More than 95% of Fortune 500 companies have adopted enterprise mobile apps and are investing in building mobility solutions. Mobile apps in business world seem to pose explosive growth in consumer technology market. Developing a mobile app needs significant amount of investment and time. The biggest decision to make is whether to outsource the work or build it in-house.

Many companies are affected by the dilemma of in-house vs outsource, especially when it comes to mobile app development. Both in-house and outsourcing approaches have their own pros and cons.

Lets evaluate the pros and cons of both these approaches and how to select the right one that meet your business requirements.

In-house mobile app development

Pros of in-house app development

1. Building an app in-house will give you complete control over the project in terms of scope, technology and team mix.

2. The internal team knows the company and its policies in a better way, and cutting out the learning curve will inevitably go through — — as you already have a team of mobile app developers.

3. In-house projects can be have faster sign-off cycle, as the concerning parties are in one location. A team of in-house specialists will contribute to a long term strategy of organization through innovative use of mobile technology.

4. As the number of revisions to design and scope is not limited, the project flexibility is greater.

Cons of in-house app development

1. In-house app development involves high setup cost including — training, recruitment, licenses, infrastructure cost and many more, which is often followed by permanent overheads.

2. Lack of expertise in the in-house team can be associated with additional costs and time delays. Hiring team of specialists could mean spending huge amount of time and money.The in-house team has to negotiate a lot regarding internal policies that can stifle the creativity of the project. The flexibility with revisions could mean countless modifications, which can further delay the project.

In-House app development come with a lot of headaches

3. Recruiting the right mix of talent and mobile experience is very time consuming, and it is something that organizations should really think of. It really matters a lot for companies, especially if they want to deploy mobile apps to users in short period.

Outsourcing mobile app development

Pros of outsourcing app development

1. Outsourcing ensures that the time spent between customer brief and project start is quite crucial, especially if you need to market the app fast. The cost of project is fixed and hence you can stay ensured that the customer is in control of the budget. There is only a little risk with development as all the variables related to the project are agreed upfront.

2. Mobile app development agencies look into emerging technologies and ways to harness them. This makes them more creative and well informed when offering best possible solution for the budget. This gives your customer a competitive advantage.

Outsourcing app development definitely has advantages

3. Mobile app development agencies provide end-to-end service staring from the idea of mobile app till customer support. This allows customers to explore mobile app space in a safe environment.

4. A professional mobile app development agency will give you a robust contract along with great scope of work. If any mistake or delay occurs while working on the app, you will have a dedicated representative that can help you overcome the challenges.

The decision of app development comes down to cost and risk. Companies that are under intense pressure need to maintain competitive presence in mobile space. It is natural that companies want to keep mobile app development in-house. However, it doesn’t make the best business sense.

Cons of outsourcing app development

1. Even though you are the owner of mobile app, you won’t have complete control over the project. Moreover, you are relying on a third party to create something that could form core of its business operations.

2. It takes time for even the best app development agencies to get to know the ethos, policies, vision and brand of your organization. Moreover, they offer a limited number of revisions for free.

3. The scope will result in further changes that are ideally based on hourly rate (agreed before). If the initial client specifications are poorly defines, it will escalate the cost of project. The app development project management process need the use of software, which the customer is not familiar with.

Time to decide

It is easy to say that only the largest of organizations that plan to integrate mobile at the heart of future growth strategy will take the risks that are associated with such an undertaking. Being an experienced mobile app development company, we always advice you to start your mobile app development journey with the simplest possible version.

When choosing between in-house app development and outsourcing app development, it is clear from the above comparison that outsourcing is more cost-effective and makes much sense. But, again it depends on factors like — size of your company, time frame to release the app, your budget etc.

If you are still not sure about what’s better, our team can help you. Contact Promatics Technologies and get benefited from our in depth knowledge of app technologies. You can also send an email at or Request for a quote.

I live, breathe and dream mobile apps. My interest lies in pursuing and getting to know the best app development technologies, processes and platforms.

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